Becoming a Destination Employer with Jason Ells, Senior Vice President at Custom Concrete

Imagine creating an organization where your very best talent never wants to leave.

Jason Ells, Senior Vice President at Custom Concrete, has his sights set on making his company just that. He wants his organization to be what he calls a “destination employer.”

In this discussion, you'll get a chance to hear exactly how Jason and Custom Concrete are pursuing that dream. As you listen, you’ll learn how investing in your people and placing value on trust and vulnerability can make your business feel like the home your employees have been searching for.


Show Notes

Transcript of the episode

Additional Resources:

In this episode you’ll learn:

  • Exceptional culture produces tangible results for your organization and customers.

  • Engage the whole family, not just the employee.

  • Invest in developing leaders in your organization.

Things to listen for:

[04:45] What it means to be a destination employer
[08:00] Tapping into discretionary energy
[10:30] Who benefits from good culture
[15:25] Managing talent through the Great Resignation
[19:00] Teaching trust through vulnerability
[24:00] Developing leaders in your organization
[28:00] Casting a vision for the future
[31:00] Getting clear on your “why”
[34:00] The importance of healthy conflict
[36:00] Creating moments of vulnerability